Peterborough United have revealed a redesigned club crest, according to Footy Headlines, with the new logo set to come into use from the 26-27 season.
The report, published by the kit and branding tracking outlet, confirms the club have moved away from their existing badge, though further details of the design process — including who produced the crest and what specific changes were made — were not included in the wire.
Crest redesigns are among the more consequential decisions a football club can make. For supporters, a badge carries decades of accumulated meaning, and changes to established visual identities have historically provoked strong reactions across the football pyramid, from the top flight down to the lower leagues.
Peterborough, who compete in League One, have built a reputation in recent years as a club with ambitions beyond their current tier. A rebrand of this kind often accompanies a broader effort to refresh a club's commercial identity, though whether that is the motivation here remains unclear from the available information.
Further details on the design itself, and any official statement from the club on its reasoning, are expected to follow.